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Ksenia Gaman
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Dixie Cup

Since 1907, Dixie Cup was Country Music’s #1 disposable cup brand, until the song Red Solo Cup aired. So to remind fans of our legendary influence in Country Music history, we hijacked the most popular Country symbol known today: the Spotify Country genre icon, and replaced it with a true Country icon: the Dixie Cup logo.

Copywriter: Brenda Fernandez

Recognition:

Radio Mercury

Creativity International

Ads of the World

welovead

helloyoucreatives

Coloribus

desicreative

Spotify Playlist.jpg

Ksenia Gaman 2024